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Why extend your clients’ IP rights into New Zealand?

NZ PCT NATIONAL PHASE, PATENT CONVENTION-APPLICATIONS, DESIGN CONVENTION-APPLICATIONS, AND INTERNATIONAL TRADE MARK REGISTRATIONS DESIGNATING NZ ARE GOOD VALUE OPTIONS FOR MANY APPLICANTS


A GREAT PLACE TO DO BUSINESS

  • Voted the world’s easiest country to do business in (the World Bank’s 2018 ‘Doing Business Report’)
  • Ranked of 8th out of 120 countries for natural capital per capita, New Zealand has strong agricultural, horticultural, forestry, mining and fishing industries
  • A tax environment that is simple and easy to navigate

A great reputation

  • Known for its pure and fresh natural environment
  • Consumer products made in New Zealand (e.g. including dairy, honey, meat, and wood) have a high overseas demand

 Strong IP System

  • Patent system that is aligned with its major trading partners
  • Patent examination that is fast, straightforward, of a reasonably high standard, and cheaper compared to most other countries, e.g. 12 months to gain acceptance (allowance) with multiple responses permitted in that period
  • Ranked 6th out of 102 countries for the quality of their legal system
  • Confidence in the rule of law ranked 5th out of 141 countries according to the Global Innovation Index 2016

 Growth

  • Low-inflation environment for over 20 years and positive economic growth for 33 of the last 35 years
  • Projected economic growth of around 3% for 2018, and 3.6% in 2019

Innovation

  • Key areas of strength and opportunity include the aviation, energy, healthcare, security, industrial equipment sectors
  • 7th highest patent activity globally – Kiwis invented, or helped develop, the electric fence, the jet boat, the superbike, the springfree trampoline, and instant coffee
  • Technology is the third largest and second fastest growing major export sector with machinery, telecommunication technology and measuring equipment included in the top 20 commodity exports

Location

  • International businesses can tap into New Zealand’s geographical proximity to, and its deep business and cultural ties with, Asia
  • New Zealand’s westernised consumer culture makes it an excellent test market for products intended for launch in North America and Europe

Quotes, statistics and other information from, or derived from, New Zealand Trade & Enterprise and the Global Innovation Index.

Further reading